Business Success Story Showcase

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Buydomains Customer Since: September 2005
Domain Name: www.PetrolPrices.com

PetrolPrices.com — Driving Down The Cost Of Motoring

The rising cost of fuel in the UK spurred Fubra Limited into action: it built a web site to that allows British motorists to check the price of gasoline across stations in their local area, resulting in substantial savings in fuel costs (or 'petrol', as it's called in the United Kingdom).

The site allows users to quickly search for the cheapest fuel in their area and, if they choose, receive regular e-mail alerts so they will always be the first to know when the prices change.

But what to call it? The company knew it needed a name that was intuitive and easy to remember. Since the site provided petrol prices for over 10,000 stations, nothing made more sense than PetrolPrices.com.

Choosing the right domain name reinforced their brand in the mind of their users.

"PetrolPrices.com is easy for any of our users to remember and share with their friends. We are sure our site has benefited significantly from word of mouth because of this," — Brendan McLoughlin, Managing Director

Needless to say, the introduction of PetrolPrices.com has been a breath of fresh air for British motorists, who pay the highest-ever prices for petrol and diesel. Today, millions of drivers in the UK log in to PetrolPrices.com, free of charge, to check prices.