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VacationRentalsPlus.com — Plus a Whole Lot of Traffic

Buydomains Customer Since: October 2006
Domain Name: www.VacationRentalsPlus.com

Vacation Rentals Plus Logo

VacationRentalsPlus.com — Plus a Whole Lot of Traffic

The company had a great tagline: "The perfect vacation is just a click away." They had a great service, offering free vacation rental property listings for owners, and an easy way for vacationers to find the perfect getaway and plan their vacation at the same time.

But Owner Julie Lawton knew they weren't getting anywhere with just a great tagline. She also knew that the domain name needed to convey the message that the company does more than just connect property owners and vacationers. She wanted to highlight that, unlike most rental sites, hers has the added plus of allowing would-be vacationers to plan their entire itinerary.

VactionRentalsPlus.com fit the bill perfectly.

"VacationRentalsPlus.com has been a big success. The PLUS in the domain lets people know that we offer much more than the average vacation rental property site." — Julie Lawton, Owner