You finally settled on the perfect name for your business; it’s brand-able, fits your companies’ objectives and will make it easy for your customers to find you online. Next step is to buy that domain and begin establishing your company online. But, what do you do if the perfect domain name is already taken? It might be easy to become angry or frustrated, but know there are options available.
Find the Registered Owner of the Domain
You always have the option to find out who owns your dream domain name and if they are willing to part with it. You never know what owners intentions are with the name, so you may be able to persuade them to sell it. Fortunately, finding out who owns a domain name is fairly easy with Who.is, a website providing high quality domain registration data with a single search.
All you have to do is type the domain name into the search bar and you will be presented with all of the information about the domain that you need. This will give you not only the information of the registrant but also the administrative contact, domain expiration date and original registration date. Unfortunately, you may run into a case where the domain owner chose to shield their personal information from the public. In this case, it may be time to think about coming up with a new action plan.
Research Comparable Domains
Before you take the leap, do some research on similar names and what they sold for. Typically, individual domain owners have an emotional attachment to the name as well as not being completely educated on domain name prices. Having these examples in your back pocket will be good leverage if you need to negotiate down the road.
Understand How the Domain is Being Used
You will also want to check out the website and see what it is being used for. Does it look like a well-established business, a blog, or is it not being used for anything? It’s always good to have a general understanding of what the owner uses the name for. Next step is to make contact with the owner and let them know you are interested in potentially purchasing the name and ask them if they have a price range in mind. Remember, you don’t want to be the first to mention price, see where their head is first.
Consider Your Alternatives
There is always the chance that the owner already has a well-established website and does not want to sell. If this is the case, don’t become discouraged. Buydomains has millions of premium domain names for sale, many of which will be just as good, if not better, than the original. Search through Buydomains.com's inventory of available names or speak with one of our experienced domain experts at 866-277-3420. They will be sure to find you a name that exceeds your expectations!